When it is about choosing an ecommerce platform for your business, then you can’t go pass Magento. Founded in 2001 and being an open-source technology, Magento has been offering merchants across the globe a flexible and hands-on approach to establish and grow their ecommerce businesses. Magento is mainly offered in three different versions – Magento Community Edition, Magento Enterprise Edition, and Magento. In most cases, online retailers will opt for the Magento community edition to get their ecommerce storefront up and running. However, as the time moves, the website will be receiving larger traffic and conversion rate. Increase in the traffic or sales will be a great news, but that is when you realize the shortcomings of your current Magento platform. Migrating to the Enterprise edition is the only solution then. Website migration includes relocating all your current integral website files from one host to another. But at the same time, it is crucial to ensure that your existing ecommerce store doesn’t lose its value. That is why it is recommended to let a reputed web development company handle these tasks. A poorly executed website migration can result in losing traffic and revenue conversions. Below listed are some major steps you need to follow for ensuring a hassle-free and smooth website migration.
1. Try to reduce the website downtime:- Website downtime can cost you a great deal. So make sure to follow all the necessary steps to avoid or reduce the down time. Never cancel your current hosting plan before transferring the website to new server. Most of the website administrators cancel their existing host plan before moving to a new host, which results in experiencing several hours of downtime. Find enough time to migrate to the new host server, before cancelling the current host.
2. Back up files:- Content management is a crucial component of your ecommerce store. And that is why you need to keep track of your data files. Create backup files of your website, download and store them. Even a small link or meta copy can create trouble down the line, So, make it a point to have a complete backup of your old website before starting the migration process.
3. Redirecting links:- Link building plays a key role in the SEO results of an ecommerce store. Losing those links could destroy your page rankings and traffic. So, set a 301 redirect for every single page from your current website over to the corresponding page on the new website. A 301 is a redirect that informs the search engines about the permanent relocation of your website.
4. Test your website:- Check whether your website works properly across all the browsers and devices. Make it a point to pay keen attention to the interactive features and functionalities of your website. Detect and resolve the bugs before the newly migrated website goes live.
Atlas Soft Web is a leading web development company that takes pride in offering bespoke web solutions for its customers. The company always makes it a point to keep up with the changing dynamics of the technological world.